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Del Campo Saatchi takes a pot shot at ‘Dads in Briefs’ for BGH Air Conditioners

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Summer’s on the way (so the calendar says anyway) and one of the perils that awaits us is the unpleasant phenomenon of ‘Dads in Briefs,’ according to BGH Air Conditioners’ agency Del Campo Nazca Saatchi & Saatchi in Buenos Aires. It’s hotter there of course. Creatives were Nicolas Diako and Ezekiel de Luca (a pretty [...]

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